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Director, Industry Marketing At Twilio

Location: San Francisco, California

Job Description

Because you belong at Twilio

The Who, What, Where and Why

Who?

We are looking for a strategic, creative, solutions-oriented industries and verticals leader with great critical thinking skills to head up the development of a new program and growth of a new team. This person should be passionate about creating solution packaging, identifying unique value propositions, and driving marketing narratives within a greater GTM organization. This person can't be afraid to roll up their sleeves--as the foundational hire for this new team, you will need to both define and execute the initial go-to-market while we figure out how to grow the team. The right person will be a natural design thinker--someone who can quickly and thoroughly understand business problems, then design and validate solutions for them. They will help our team engage clients, craft an impactful industry go-to-market strategy, and enable our field organizations.

What?

This role will focus primarily on three major workstreams--industry strategy, industry marketing, and sales enablement--and will interface with many cross-functional leaders, from peers in Marketing to Product to Sales and Biz ops. You'll be tasked with thinking about a scale program from day 1--over the course of time, you will build a high-performance team of industry marketers.

You'll drive strategy

You'll drive and influence marketing

You'll drive sales enablement

Where?

Candidates can be located in NYC, SF, or London.

Why?

Twilio is transforming the way the largest companies in the world communicate by empowering developers to build any customer experience they can imagine on a scalable, trusted and flexible platform. The product marketing team at Twilio is responsible for defining the next chapter of customer engagement through world-class messaging and positioning, storytelling and customer insights.

Twilio is a company that is empowering the world's developers with modern communication in order to build better applications. The Product Marketing team plays an integral role in talking to and listening to customers, to understand their delights, needs and frustrations; and using that to inform the product narrative.

Twilio is truly unique; we are a company committed to your growth, your learning, your development and your entire employee experience. We only win when our employees succeed and we're dedicated to helping you develop your strengths. We invest in weeks dedicated to tackling hard problems and creating your own ideas. We have a cultural foundation built on diversity, inclusion and innovation and we want you and your ideas to thrive at Twilio. Come join us.

About us:
Founded in 2008, Twilio has over 1,500 employees, with headquarters in San Francisco and other offices in Bogota, Dublin, Hong Kong, London, Madrid, Mountain View, Munich, New York City, Singapore, and Tallinn.

More than 2.7 million developers around the world have used Twilio to unlock the magic of communications to improve any human experience. Twilio has democratized communications channels like voice, text, chat, and video by virtualizing the world's telecommunications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world's most demanding applications. By making communications a part of every software developer's toolkit, Twilio is enabling innovators across every industry -- from emerging leaders to the world's largest organizations -- to reinvent how companies engage with their customers.

Twilio is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status and operate in compliance with the San Francisco Fair Chance Ordinance.