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Affiliate Marketing Manager, Demand Generation At Loblaw Digital

Location: Toronto, Ontario

Job Description

starts here, but it ends where you’re willing to take it: The Affiliate Marketing Manager is an Affiliate Marketing subject matter expert for Canada’s largest and most successful retailer, combining exceptional knowledge of affiliate strategy, an inquisitive and analytical mindset and a passion for data driven marketing to accelerate the growth of Loblaw Digital businesses.

What you'll do

  • Manage affiliate marketing campaigns for cosmetics, apparel and grocery services that drive the growth of our eCommerce business.
  • Oversee relationships with Affiliate partners and account representatives.
  • Work with partners on new opportunities for all of our supported lines of businesses.
  • Develop an affiliate marketing strategy using performance data and customer insights that ladder up to our organizational key results.
  • Present results and proposed strategies to key stakeholders on each of our lines of businesses.
  • Reconcile commission and fee payments with marketing teams and ensure planned budgets are being delivered.

Does this sound like you?

  • Bachelor’s degree or equivalent (Business, Marketing).
  • 3-5 years of experience in an Affiliate marketing role in either an agency, partner, or in-house.
  • Experience with Affiliate Partners (Rakuten, Commission Junction).
  • Knowledge of the affiliate industry and best practices.
  • An analytical thinker with an ability to effectively turn reporting and analysis into actionable insights and execution plans.
  • Ability to develop and present a POV and implications based on data, and present findings to key stakeholders.
  • Collaborative and positive attitude with passion for questioning assumptions and answering questions with data in order to unlock value for the enterprise.
  • Self-directed, proactive and able to define and execute projects independently.
  • Excellent time management skills, with the ability to prioritize and multi-task, and work under shifting deadlines in a fast-paced environment.
  • Ability to communicate technical information to non-technical people.
  • Strong communications skills. Ability to present findings to management and display a comfort level responding to any and all questions.
  • Strong in Excel and reporting automation / experience is an asset.
How you’ll succeed

At Loblaw Digital, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections. We’re able to keep innovating because our colleagues are passionate about their work and excited about the future of eCommerce.
You will get to work with some of the best digital minds and will have the support of world class technologies to craft products our customers will love!

Loblaw Digital recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.
In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.