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Manager, Insights & Strategy At Loblaw Companies Limited

Location: Brampton, Ontario

Job Description


1 Presidents Choice Circle, Brampton, Ontario, L6Y 5S5

C’est toute une décision que de se joindre à une entreprise. Nous offrons des perspectives d’emploi à des personnes qui, comme vous, sont travaillantes, dynamiques et fiables.

Pourquoi ce role est-il important?

In this role, you would be a part of the Customer Centre of Excellence team that has a mandate to know our customers better than anyone, and to create a customer centric culture. Our missions is to guide and inform the company on how to design and build high-quality human-centered experiences.

You would strive to communicate and incorporate the customer’s thoughts and mindsets into everything the our business does. You are thoughtful in the questions you ask, passionate about unpacking and framing problems and have experience in applying a range of qualitative research methods that yield actionable insights.

Your practise will naturally span across our enterprise— because after all, many of the experiences our customers have with our products take place across the country. You equally enjoy looking at the bigger picture and focusing in on the details that make experiences authentic at scale.

Being part of the broader research / insights team, our researchers value diversity and learning from one another — we’re looking for those who are just as excited about collaborating with team members that range in qualitative and analytical skillsets.

What you’ll do

  • Work closely with the various teams and leaders within the business to identify and frame research projects.
  • Plan and execute the end-to-end process for a broad range of research activities: research design to recruitment, conducting research to data synthesis and ultimately, distilling insights.
  • Collaborate closely with team members to utilize data from available sources, including customer feedback and business intelligence data.
  • Conduct a variety of qualitative research methods, which aim to address both user behavior and mindsets around the research questions identified. This may include: ethnographic studies, in-depth interviews, moderated and unmoderated usability testing, journey mapping, diary studies, etc.
  • Drive change by sharing and presenting actionable insights that both fuel ideation with diverse audiences and evaluate designs. This may include but is certainly not limited to: sharing your research stories in creative ways, advocating for stakeholders to be a part of the research process and/or leading team immersion sessions.
  • Design and lead ideation workshops with internal stakeholders to share out insights and facilitate ideation sessions to help identify new business ideas / strategies as a result of the learnings
  • Look across the findings multiple research projects and pull together strategic insights to bring the findings to life for internal stakeholders
  • Develop and nurture high quality and collaborative relationships with all internal stakeholders and other Customer COE team members.
  • Work on several initiatives designed to shift the culture of Loblaw to become a more customer-centric organization
  • Collaborate with 3rd party consultants / research partners to execute insights / research projects

Does this sound like you?

  • 3+ years of experience conducting and integrating user research into design practises and business strategy
  • Knowledge of user-centered design methods;
  • Strong knowledge of qualitative research methodologies (e.g. ethnography, shop-alongs, etc)
  • Demonstrated understanding of the strengths and shortcomings of different research methods, including when and how to apply them
  • Experience prioritizing time between multiple projects and managing projects involving cross-functional disciplines
  • Ability to build strong relationships and influence internal stakeholders.

Bonus Qualifications:

  • Experience with quantitative data collection and analysis;
  • Experience and interest in leading more junior researchers on projects;
  • Passion for emerging trends in one or more of the: grocery shopping, beauty, pharmacy, financial services and apparel spaces.

Comment R é ussir:

Chez Loblaw, nous recherchons toujours des personnes formidables pour continuellement renforcer notre culture. Nous croyons que les gens formidables façonnent nos valeurs, sont authentiques, bâtissent la confiance et créent des liens.

Si cela vous ressemble et que vous êtes ouvert d’esprit, que vous avez une bonne attitude face aux changements et que vous aimez les défis d’un environnement de travail aux détails dynamiques, postulez aujourd’hui.

En outre, nous croyons que la conformité aux lois consiste à faire ce qu'il faut. Le respect de la loi fait partie de notre Code de conduite; il renforce ce que nos clients et nos parties prenantes attendent de nous.

Type d'emploi:

Temps plein


Poste régulier

Loblaw considère que la diversité culturelle du Canada est une source de fierté nationale et un symbole de force. Nous nous sommes donné comme priorité de refléter la diversité croissante du Canada dans les produits que nous vendons, les gens que nous embauchons et notre culture d’entreprise. Des accommodements sont disponibles sur demande pour les postulants et collègues atteints d’un handicap.

Remarque : Si vous avez accès à Libre-service de l’employé (ESS) dans Workday, veuillez postuler à cet emploi en utilisant l’application Workday.