Peersight
Employers
Jobs
Companies
Top Cities
Log In
Jobs
Truck Driver Position Occupational Therapist 0 0 PR Digital Marketing Intern Delivery Driver Paid Healthy Trial Participant Paid Clinical Trial Participant Paid Research Participant BairesWash Incorpora Personal Para Software Developer Bread Baker Dental Receptionist-Full Time Driller Delivery Driver Carpenter Bud Tender Hiring Mortgage Agents and Brokers Marketing Assistant Amazon Picker Amazon Warehouse Associate - Immediate Amazon Warehouse Associate - Immediate Amazon Order Packer Seasonal Full-Time Warehouse Team Member Amazon Picker Amazon Warehouse Associate Full-Time Warehouse Team Member Amazon Warehouse Worker Amazon Picker Amazon Picker Amazon Warehouse Associate - Immediate Amazon Picker Full-Time Warehouse Team Member Amazon Picker Amazon Picker Amazon Warehouse Worker Amazon Warehouse Associate - Immediate Amazon Warehouse Associate - Free Amazon Warehouse Worker Amazon Warehouse Worker Amazon Warehouse Associate Amazon Order Packer Amazon Warehouse Associate - Free Seasonal Full-Time Warehouse Team Member Amazon Warehouse Worker Amazon Picker Amazon Warehouse Worker Full-Time Warehouse Team Member Amazon Warehouse Worker Newest Jobs
Companies
Yelp ContactMonkey CareGuide Clearbanc Sterling-Turner Exact Media Aerotek Two Sigma Aecom Peel Regional Police AsteroidX Akira Jane Street Borrowell Insight Global WeWork Shopify First Convenience Bank American Income Life Doordash Amazon Flex Square Microsoft AT&T Instacart Clickworker Vector Marketing Scotiabank Creative Circle Hatchways Walgreens UnitedHealth Group Recovhub LowCostWebDesignFirm.com Desjardins CI&T mappedin 51talk Top Hat Checkout 51 Paylocity Mobeewave TD Bank The Youth Connection Hootsuite SnapTravel ScribbleLive autoTRADER.ca GoParkr Xiaomi All Companies
Top Cities
Chicago, Illinois Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs New York, New York Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Toronto, Ontario Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Vancouver, British Columbia Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Calgary, Alberta Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs San Francisco, California Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Montréal, Quebec Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Los Angeles, California Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs
Navigation
My Profile Log Out

Social Media + Content Manager - Home Office At Kimpton Hotels and Restaurants

Location: San Francisco, California

Job Description

Job Description

The social media manager will take Kimpton's unique core values of ridiculously personal interactions, style and delight to the next level at both the brand and local (hotel & restaurant) levels. Reporting to Kimpton's director of social media, the manager will be responsible for driving the management and aggressive growth of key brand platforms Instagram, Facebook, and Twitter and our LifeIsSuite blog. He or she will also drive the strategy and execution of key brand campaigns including promotions (Annual Sale, Cyber Monday, etc.), values-based activations (Pride month, International Women's Day) and segment-focused campaigns (Weddings, IHG Rewards Club education).

Kimpton is fortunate to have access to great visuals. We receive a large volume of user-generated content each day, posted by guests from our properties. The manager will permission, organize and curate guest-generated content to be repurposed across Kimpton's digital channels. The manager will also employ strategic use of Kimpton brand visual assets for ongoing, evergreen social content supporting our properties, driving brand awareness, and subtly reminding our guests to book that next trip to stay with us.

Paired with our arsenal of thumb-stopping visuals, Kimpton expects excellence in written social copy. The manager should have impeccable written communication skills and, on top of that, a naturally clever and witty communication style that will drive "shares" of our content. We're talking next-level clever writing skills; Skills that will move the needle on follower growth for us. Even on the manager's worst day, he/she should be able to quickly draft something that makes readers smile, laugh and send to a friend.

Top notch written skills + analytical mind = social media unicorn, and that's exactly who we're looking for. The manager should know how to pull and interpret social analytics as well as use them to drive content strategy and grow engagement month over month. Experience with Sprinklr, Spredfast or HootSuite Enterprise for publishing & reporting is strongly preferred. The ability to go beyond generating and sharing reports to actually summarizing top-level takeaway as well as communicate the big picture about how social media is impacting our business will set this person apart.

The manager will own Kimpton's account management strategy & governance, ensuring that all brand and local accounts are protected in the event of attempted hacks and employee/agency turnover.

Collaborating with our manager of guest engagement, the social media + content manager will dream up and execute word-of-mouth driving engagement campaigns that capitalize on our followers' desire for clever 1:1 interactions with our brand.

Finally, as Kimpton's portfolio continues to grow, we have a pressing need for elevated support for hotel and restaurant social media marketing efforts. The manager will onboard key hotels & restaurants and provide ongoing training and support for the 150+ employees managing social media on behalf of their properties in the field. As a leader at Kimpton Home Office for the field, he or she should have a confident, decisive communication style and be comfortable approaching the properties to course correct when they've posted something off-brand, ensuring that it doesn't happen again.


Job Qualifications and Skills

  • Focused, hard-working individual who thrives in a fast-paced environment, churning out social content quickly and efficiently. Agency experience a plus.
  • Self-starter, who is naturally driven to complete projects and meet KPI's without unnecessary hand-holding or micro-management.
  • Overwhelming passion for social media platforms and best practices associated with each; Desire to strategically differentiate between platforms.
  • Stellar creative and editorial writing chops.
  • Strong leadership skills and ability to communicate with conviction and confidence.
  • Detail oriented with the ability to brutally prioritize.
  • Proactive and resourceful problem-solving capabilities. Willing to do the research.
  • Ability and willingness to follow established processes and procedures, but also work fluidly in situations where standard operating procedures do not exist or need to evolve.
  • Positive attitude and openness to constructive feedback from leadership.