Peersight
Employers
Jobs
Companies
Top Cities
Log In
Jobs
Truck Driver Position Occupational Therapist 0 0 PR Digital Marketing Intern Delivery Driver Paid Healthy Trial Participant Paid Clinical Trial Participant Paid Research Participant BairesWash Incorpora Personal Para Software Developer Bread Baker Dental Receptionist-Full Time Driller Delivery Driver Carpenter Bud Tender Hiring Mortgage Agents and Brokers Marketing Assistant Amazon Picker Amazon Warehouse Associate - Immediate Amazon Warehouse Associate - Immediate Amazon Order Packer Seasonal Full-Time Warehouse Team Member Amazon Picker Amazon Warehouse Associate Full-Time Warehouse Team Member Amazon Warehouse Worker Amazon Picker Amazon Picker Amazon Warehouse Associate - Immediate Amazon Picker Full-Time Warehouse Team Member Amazon Picker Amazon Picker Amazon Warehouse Worker Amazon Warehouse Associate - Immediate Amazon Warehouse Associate - Free Amazon Warehouse Worker Amazon Warehouse Worker Amazon Warehouse Associate Amazon Order Packer Amazon Warehouse Associate - Free Seasonal Full-Time Warehouse Team Member Amazon Warehouse Worker Amazon Picker Amazon Warehouse Worker Full-Time Warehouse Team Member Amazon Warehouse Worker Newest Jobs
Companies
Yelp ContactMonkey CareGuide Clearbanc Sterling-Turner Exact Media Aerotek Two Sigma Aecom Peel Regional Police AsteroidX Akira Jane Street Borrowell Insight Global WeWork Shopify First Convenience Bank American Income Life Doordash Amazon Flex Square Microsoft AT&T Instacart Clickworker Vector Marketing Scotiabank Creative Circle Hatchways Walgreens UnitedHealth Group Recovhub LowCostWebDesignFirm.com Desjardins CI&T mappedin 51talk Top Hat Checkout 51 Paylocity Mobeewave TD Bank The Youth Connection Hootsuite SnapTravel ScribbleLive autoTRADER.ca GoParkr Xiaomi All Companies
Top Cities
Chicago, Illinois Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs New York, New York Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Toronto, Ontario Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Vancouver, British Columbia Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Calgary, Alberta Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs San Francisco, California Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Montréal, Quebec Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs Los Angeles, California Sales Jobs Engineering Jobs Marketing Jobs Product Jobs Design Jobs Customer Support Jobs
Navigation
My Profile Log Out

SOCIAL MEDIA MANAGER At Kids Foot Locker

Location: New York, New York

Job Description

At Foot Locker Inc.. it is our vision to be the leading global retailer of athletically inspired shoes and apparel. We want to fuel a shared passion for self-expression, create unrivaled lifestyle experiences for our consumers and be at the heart of the sport and sneaker community.

As our Social Media Manager for Foot Locker Kids, you will be responsible for the day-to-day maintenance of our social community across all social media channels. You will be posting content, ensuring timely response, managing organic and paid social media programs, and ensuring the brand voice is carried out across all of our social media channels. The Social Media Manager will consistently report all social media analytics and deliver standard analysis and reporting of all day to day posts, campaigns and the social listening sphere. You will work hand and hand with the E-cares team in Wausau ensuring the best social customer response practices. This position will be charged with growing channels and maximizing our social voice and impressions.

You will be familiar with all facets of web marketing, including branded content development, social media, digital advertising, and web analytics.The candidate should also possess a strong level of creativity and ability to try and sell new ideas. This position requires extensive collaboration with the e-commerce team to implement initiatives. A passion for Sneakers, Pop Culture, Music, Sports and/or Fashion is highly preferred.

RESPONSIBILITIES

  • Create and publish content on all social media channels.
  • Manage and maintain the day-to-day social media calendar in collaboration with e-commerce, brand and shared teams to execute social strategy for all cross-channel marketing campaigns.
  • Work with creative, brand, and digital to develop an authentic voice; layout and visual identity
  • Manage and grow the brand’s social media influencer program.
  • Create and publish assets on our App.
  • Collaborate with the e-customer cares team on social listening and response.
  • Stay versed in day to day topics relevant to the business.
  • Develop and lead paid social marketing programs in association with brand, CRM, data teams, shared services and center of excellence teams which leverage audience targeting and segmentation.
  • Create, maintain and own “alway-on” strategy to continually build social presence and revenue; lead test & learn strategy. To continually build and collaborate with brand teams to define what to support.
  • Responsible and accountable for the daily management of campaigns, including budget and understanding and optimizing performance drivers, A/B testing, creative strategy, bid management, landing page optimization, budget management, creative testing, etc. and providing actionable recommendations based on data.
  • Drive innovation of paid social across the enterprise sharing learnings with brand counterparts.
  • Develop & write creative briefs and manage calendars within fast-moving retail environment.
  • Partner with marketing and e-commerce to drive promotions.
  • Work with creative, brand and digital to develop brand voice and identity.
  • Work with shared services to support larger tier-1, tier-2 initiatives.
  • Create weekly and monthly reports on social media statistics and competitor analysis.
  • Work with shared services, center of excellence to provide and deliver reporting to teams.
  • Manage budget for paid programs and meet expected ROAS metrics.

QUALIFICATIONS

  • Bachelor's Degree preferred
  • Minimum of three years experience in social media at a corporation, agency or social company
  • Experience with Kids Categories/Kids Entertainment highly preferred; with connections to influencers in those markets a plus.
  • Deep understanding/connections to and/or knowledge of sneaker culture, highly preferred
  • Exemplary time management, organizational and communication skills
  • Solid project management skills
  • Experience collaborating with internal and external resources to develop strategies that meet department goals within budget and established timelines
  • Extensive knowledge of all facets of the social space and ability to learn the competitive environment of assigned division
  • Ability to think quickly and adapt to changing requirements and technologies; be comfortable working in a matrix environment
  • Experience with web analytics
  • Intermediate to Advanced Microsoft Office Suite skills (Excel, Word, Powerpoint) and Adobe Design Suite (Photoshop, InDesign, Acrobat)
  • Knowledge of Wordpress
  • Knowledge of Sprinklr (a plus)