Are you passionate about reaching new heights, teamwork and making a meaningful contribution? Do you picture yourself as a valued member of an industry-leading organization? If you answered yes to these questions, Air Canada is seeking enthusiastic individuals to join the diverse and vibrant team working together to lead the growth and expansion of Canada’s flag carrier.
The Ancillary Revenues – Air Manager, is responsible to analyze performance of air related ancillary sales and identify opportunities to increase revenues by adjusting existing products and/or proposing new products. This position reports to the Manager Ancillary Revenues - Air.
The incumbent should be based in Montreal (YUL).
Develop reporting metrics to track Air Ancillary performance and report on progress.
Analyze sales data to identify opportunities to grow air ancillary revenues by adjusting pricing strategy for products such as seats, bags, and upgrades
Provide timely post audits of tactical ancillary offers to improve future performance.
Provide analysis in concert with CRM to develop relevant and revenue positive customer centric post purchase ancillary offers.
Analyze point of sale data to recommend changes to product offering / pricing at each various customer touch points.
Analyze ancillary usage within fare brands and make recommendations on how to adjust ancillary mix between fare brands to match customer demands and generate up sell opportunities.
Analyze premium cabin usage and provide recommendations to limit seat spoilage by adjusting Last minute upgrade prices.
Work closely with the Fare Implementation, Merchandizing and Revenue Management team to ensure distribution of ancillaries is in line with pricing objectives.
Work in collaboration with various teams, Marketing, eCommence, to align and initiate various campaigns, changes to the web, A&B testing.
Work with partner airlines where appropriate to analyze ancillary sales between carriers.
Keep abreast of competitive changes and industry developments to capitalize on opportunities to grow tariff related Ancillary Revenues.
Stay abreast of Legal and regulatory requirements as they pertain to the sale of Ancillaries.
Liaise with various stakeholders within Air Canada to ensure the development of ancillary products remain consistent with our overall customer value proposition and commercial objectives.
- University Degree required. Specialization in Business or Marketing is a definite asset.
- Experience in developing, implementing and monitoring a pricing strategy
- Critical thinking with an ability to identify and understand problems and propose solutions
- Self-starter and ability to work under pressure with changing priorities.
Based on equal qualifications, preference will be given to bilingual candidates.
Diversity and Inclusion
Air Canada is strongly committed to Diversity and Inclusion and aims to create a healthy, accessible and rewarding work environment which highlights employees’ unique contributions to our company’s success.
As an equal opportunity employer, we welcome applications from all to help us build a diverse workforce which reflects the diversity of our customers, and communities, in which we live and serve.
Air Canada thanks all candidates for their interest; however only those selected to continue in the process will be contacted.