At Aetna, were pioneering a total approach to health and wellness. As a Product Strategist, youll provide valuable, ongoing market insights for market leadership and set a product strategy that enables the local market to achieve their goals. Well count on you to build strong relationships with the local market team, corporate business partners and marketplace that increase your awareness of emerging customer needs. Youll ensure the market has the right product mix that differentiates Aetna and helps our sales and account management teams win in the market. And well support you in achieving more in your life and your work.
Cultivates and develops relationships with key constituents such as brokerage houses, consultants and customers, independently or in concert with Aetna senior leaders
Drives strategic direction, simplification & integration of local product portfolio, to include (but not limited to): Framing of annual operating plan and three-year strategy Aligning enterprise product development and strategy with local goals and operation plans Leading ongoing market and competitive analysis to aid strategic decision making and development of key messaging/positioning (design together with Strategic Mktg) Building alignment with and in support of - segment specific business strategies i.e., cross sale initiatives Influencing industry activity/trends and regulation through active participation on external industry groups/boards Represents product strategic issues with senior managers cross-functionally Leverages in-depth knowledge and understanding of products across functions and market segments in directing the development and implementation of new product initiatives, including product enhancements Directs product analysis to gain a comprehensive understanding of internal and external environmental influences and competitive pressures.
Incorporates results into strategic plan development and on-going product performance monitoring Aligns supporting product manager and/or analyst on tactics needed to support strategy development and execution Consults on / drives effective product offerings to customers to meet organizational goals Monitors and reports key financial performance indicators to obtain effective product portfolio performance Directs the establishment of large cross-functional development and implementation work groups, encouraging innovative use of resources to achieve objectives consistent with the strategic plan Encourages cross-functional collaboration, supporting information needs to solve business issues and support project requirements Communicates and consults with senior management to ensure that product initiatives focus on long term results/ earnings and represent all constituencies effectively (e.g. segments, consumers, providers).
Demonstrated understanding of technology and how it can be applied to solve business problems/provide technical solutions.
Effective communication/influencing skills applied to broad internal/external audience.
Demonstrated success with process improvement and project management initiatives.
5+ years experience in Healthcare and/or Employee Benefits arena.
Product development and/or management experience preferred.
The highest level of education desired for candidates in this position is a Bachelor's degree or equivalent experience.
Functional - Products-Medical/All Aetna Standard Plans/4-6 Years
Functional - Management/Management - Product development/4-6 Years
Technical - Desktop Tools//1-3 Years/End User
Technical - Aetna Applications//1-3 Years/End User
Leadership/Developing and Executing Strategy/MASTERY
Leadership/Collaborating for Results/MASTERY
Sales/Creating Innovative Products/MASTERY
Leadership/Engaging and Developing People/MASTERY
Although the preferred location is San Francisco, this position can possibly be located in Walnut Creek, Los Angeles, or Santa Ana
ADDITIONAL JOB INFORMATION
Aetna is about more than just doing a job. This is our opportunity to re-shape healthcare for America and across the globe. We are developing solutions to improve the quality and affordability of healthcare. What we do will benefit generations to come.
We care about each other, our customers and our communities. We are inspired to make a difference, and we are committed to integrity and excellence.
Together we will empower people to live healthier lives.
Aetna is an equal opportunity & affirmative action employer. All qualified applicants will receive consideration for employment regardless of personal characteristics or status. We take affirmative action to recruit, select and develop women, people of color, veterans and individuals with disabilities.
We are a company built on excellence. We have a culture that values growth, achievement and diversity and a workplace where your voice can be heard.
Benefit eligibility may vary by position. Click here to review the benefits associated with this position.
Aetna takes our candidates's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.