Description 1800Flowers.com is looking for a Product Manager, Digital Experience with a compelling record of leveraging analytics to create best in class mobile, tablet, web, and app experiences that deliver outstanding revenue growth. This position will be focused on partnering with internal stakeholders on product, marketing, merchandising, and multi-branded teams to build and maintain an industry leading online user experience. This position requires a deep understanding of the evolving e-commerce and mobile platforms and technical stacks.
The position requires an enthusiastic multi-tasker with attention to detail, excellent written and verbal communication and an ability to build relationships across internal and external teams. This person needs to be able drive strategies as well as guide data-driven tactical decisions in close to real time. We offer a chance interact with industry leaders and the best technology companies. 1800Flowers.com is a flat, dynamic and highly focused team; we have fun while producing strong top and bottom line results.
Specific Responsibilities include:
Oversee the online user experience and website analytics across all platforms
Develop and execute testing strategies to improve conversion rates and drive revenue growth
Identify and implement new technologies that will enhance the online user experience
Work closely with the marketing and merchandising teams to create website experiences that are congruent with ongoing marketing campaigns
Draft requirements for new features and functionality to uplift the online UI/UX and address customer pain points
Familiarity with multi-touch attribution, algorithmic models and marketing analytics.
Ability to understand customer buying behaviors, segmentation and profiling. Monitor and research industry trends related to direct response marketing to continually improve knowledge and skills, and communicate new ideas and trends.
Manage a team of analysts, website merchandisers, and web producers
Forecast quarterly and annual goals for conversion rate and revenue growth
5+ years of digital agency or in-house experience
Candidates must be able to commute to the Carle Place, NY (Long Island) headquarters
Must have experience building and maintaining ecommerce experiences across mobile, tablet, desktop, and app platforms
Familiarity working with digital marketing teams and channels
Strong sense of Marketing analytics and how to derive actionable insights from complex data sources
Working knowledge of one or more of the analytics packages (eg Google Analytics).
Management experience leading small teams against online performance-based media objectives and executing marketing campaigns that are part of multi-pronged marketing strategy that crosses teams and organizations.
Exceptional oral and written communication skills and a demonstrated ability to work cross-functionally to get work completed is a key success factor.
Ability to multitask, handle pressure and meet deadlines in a fast paced entrepreneurial environment without a lot of direction or oversight.
Advanced computer skills are required
College degree required, advanced degree a plus. We welcome applicants with nontraditional educational and professional experiences.
About Us 1-800-FLOWERS.COM, Inc. is a leading provider of gifts for all celebratory occasions. For the past 40 years, 1-800-Flowers.com(r) has been helping deliver smiles to customers with a 100% Smile Guarantee(r) backing every gift. The 1-800-FLOWERS.COM, Inc. family of brands also includes everyday gifting and entertaining products from Harry & David(r), The Popcorn Factory(r), Cheryl's Cookies(r), 1-800-Baskets.com(r), Wolferman's(r), Moose Munch(r) premium popcorn, Personalization Universe(r), Simply ChocolateSM, and FruitBouquets.com SM. The Company also offers top-quality steaks and chops from Stock Yards(r) and gift baskets and towers from its DesignPac Gifts, LLC division. Loyalty programs, such as Celebrations Passport(r), Celebrations Rewards(r) and Celebrations Reminders(r) are designed to deepen relationships with customers across all brands. The Company's BloomNet(r) international floral wire service and Napco SM floral gifts and seasonal decor division provide a broad-range of products and services designed to help professional florists grow their businesses profitably. 1-800-FLOWERS.COM, Inc. was named to the Stores(r) 2017 Hot 100 Retailers List by the National Retail Federation and also received the Gold award in the "Best Artificial Intelligence" category at the Data & Marketing Association's 2017 International ECHO Awards. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.